Shopping cart (0)The kitchen furniture market in China
Report Code: S.30
Publisher: CSIL
Publication date: April 2012, IV Ed.
Pages: 137
Price: EUR 1600.00 / US$ 2072.00
Language: English
Copyright: CSIL Milano
Status: available for online purchase and immediate download
Summary: Highlights of this Report
This market research, now in its fourth edition, offers an overview of the kitchen furniture sector in China, providing trends and forecasts for kitchen furniture production and consumption, imports and exports, prices, marketing policies and distribution.
The Report is based on around 100 interviews (50 manufacturers and 50 other key testimonials).
The Chinese market is made by around 1.6 million kitchens (as much as Germany and Italy together...) plus 300 thousand kitchens exported.
Around 20 European players are today established in the Chinese market for kitchen furniture.
A seven years time data series is given, as well as 2011 data.
Production is broken down by kind of doors and worktop.
Demand indicators are given for 200 towns specifically.
Market share are estimated for around 100 players, managing some 80% of the supply/demand of kitchen furniture.
Detailed information on appliances (free-standing and built-in separately), manufacturers/retailers and main furniture chain is given as well.
Each chapter counts 15-20 pages: basic data and activity trend, trade, supply structure, distribution, competition, built-in appliances, demand determinants.
Table of Contents and selected companies mentioned
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- 1. INTRODUCTION
- Scope of the research and methodology
- 2. THE KITCHEN FURNITURE MARKET IN CHINA
- Basic data: activity trend and forecasts
- 3. INTERNATIONAL TRADE
- Exports and Imports
- 4. SUPPLY STRUCTURE
- Employment and average turnover per employee
- Clusters and production diversification
- Standards of Chinese kitchens
- Breakdown of supply by kitchen style, cabinet door material and colour, worktop material Manufacturers of cabinet doors and other components
- Green products
- 5. INVESTMENTS AMONG THE KITCHEN FURNITURE COMPANIES
- 6. DISTRIBUTION
- Kitchen specialists and independent stores
- Home furniture chains
- DIY chains and hypermarkets
- Contract and building trade
- Distribution margins
- Mail order and E-commerce
- Reference prices for kitchen furniture and appliances
- Distribution through home appliances channel
- Leading Electronics-Appliances Stores: Short Profiles
- 7. THE COMPETITIVE SYSTEM
- Top 50 players
- Main exporters
- Sales in China
- Foreign kitchen furniture players in China
- 8. BUILT-IN APPLIANCES
- Manufacturers and reference prices of: hoods, refrigerators and freezers, washing machines, dishwashers, cooking appliances, microwave ovens
- 9. ECONOMIC TREND AND DRIVERS OF DEMAND
- GDP
- Employment rate
- Salaries
- Population
- Construction activities
- Retail sales of consumer goods
- 10. KEY CONTACTS
- Sector magazines
- Software house
- Associations
- Trade fairs
- Architects and interior designers
- APPENDIX: LIST OF THE COMPANIES MENTIONED
- Selected companies mentioned:
- Aucma, Beach Sanitary, Benkai, Bloom Kitchen, Bohai, Brilliant, Bvior kitchen, C&C Bath and Kitchen, Cacule, Dacheng, Debao, Defuro, Dongrong, Enmei, Faladi, Fanmei, Fotile, Forwaro, Fudebao, Guangming, Haier, Haojiayi, Hongda, Huadi, Huierbang, I & You Kitchen, Idealidea, Ido, Jeson Furniture, Jindi, Kangjie, Kangsheng (Kinetic), Kebao Kitchen, Leo Kloly, Longsen, Marlbol, Mei Shi, Mejazz, Mekea, Mingya, Naniya, Olo, Oulin, Oupai, Ousen, Shuaikang, Stentor, Sunmoon, Tiantan, Toten, Wangjiale, Xinfa, Yadier, Yajie kitchenware, Yating Chugui, Youpai, Yueshan, Yuetu, Zhibang
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