Furniture retailing in Norway

Description

Norway is the twelfth country in Western Europe in terms of home furniture consumption and eleventh in terms of imports. It accounts for 3% and 4%, respectively, of the whole WE market and of WE imports. Norway is a very open market with an imports/consumption ratio of 73% (WE average: 51%). Denmark, Sweden, China, Poland and Lithuania together account for over 70% of total Norwegian home furniture imports. Within the specialist channel, chains are gaining ground over small scale independent retailers. The e-commerce channel is growing fast.

This report on the home furniture retail industry in Norway includes:

• Macroeconomic indicators with information on the Norwegian economy;
• Historic and average trends and value of home furniture consumption at retail prices, 2011-2017;
• Analysis of home furniture imports by segment (upholstered furniture, non-upholstered seats, kitchen furniture, dining and living room furniture, bedroom furniture, mattresses). Value of furniture imports between 2011 and 2016 and imports penetration ratio by segment 2011-2016. The main countries of origin of furniture imports into Norway;
• Home furniture sales by distribution channel (large-scale specialist distribution, small independent retailers, non-specialist furniture distribution);
• Furniture retailers: profiles of 6 retailers including sales performances; and other furniture retailers operating in Norway with their product specialisation and number of stores;
• Business Profile: forecasts, demand determinants and market opportunities in Norway;

 Also available for the European Union as a whole, Furniture distribution in Europe, which offers a comparative analysis of home furniture distribution in 13 European countries (Austria, Belgium-Luxembourg, Denmark, Finland, France, Germany, Italy, the Netherlands, Norway, Spain, Sweden, Switzerland and the United Kingdom) providing trends in home furniture consumption, market shares of distribution channels, retail formats and home furniture imports with short company profiles of the leading retailers.

Abstract of Table of Contents

THE FURNITURE DISTRIBUTION IN NORWAY

Home furniture market and performance

- Home furniture consumption at retail price

- Home furniture imports

- Furniture prices

- Consumption by segments (Kitchen furniture, Upholstered furniture, Bedroom furniture, Mattresses, Non-Upholstered seats)

Home furniture distribution channels

- Furniture distribution channels (furniture chains, franchises, buying groups; independent furniture retailers; non-specialist distributors (department stores, multi-stores, hypermarkets, DIY, mail order); direct sales and craftsmen)

Leading furniture retailers

Forecasts, demand determinants and market opportunities

Home furniture imports

Selected companies mentioned:

Bohus, Boconcept, IKEA, Skeidarliving Group, Fagmøbler, Møbelringen