Trends

Trends

The E-Commerce Mattress Market: Key Driver

The growth of e-commerce in the mattress industry has been one of the most significant shifts in recent years. The online mattress market has grown due to several key factors: advancements in technology, evolving retail strategies, and a marked shift in consumer preferences towards online shopping. The pandemic accelerated these trends, pushing more people to make large purchases—such as mattresses—from the comfort of their homes. Valued at approximately USD 15 billion, the online segment represents around 23% of the total global mattress market.